Welcome to another episode of Explode Your Expert Biz Show, brought to you by http://gtex.org.uk/,
I am your host, Simone Vincenzi, The Experts Strategist, and this is the podcast for experts who want to become the ultimate authority in their niche while making an impact in the world.
If you want to make 6 figures presentations and become awesome at Selling From The Stage without compromising your integrity I have created The Ultimate Selling From Stage Checklist.
The most comprehensive checklist to create a pitch that sell without being a douchebag.
Today I have the pleasure to Interview Holly Porter
Holly Porter is an international Influencer, trailblazer, and innovative entrepreneur and philanthropist.
- 8 #1 best-selling books (12 total)
- Launched and operated 9 successful start-up companies
- Woman-of-the-Year (Chamber of Commerce)
- Fundraised over 300k
- 8 children, 7 grandchildren, married to Scott Porter, lives in St. George
In this episode, we talk about:
- Why it important to be Recession Resistant.
- How to create Multiple Streams of income as a coach or speaker
- What to do when you are ready to invest in other businesses
Connect with Holly Porter
To become a GTeX Member, Apply here:
If you want to make 6 figures presentations and become awesome at Selling From The Stage without compromising your integrity I have created The Ultimate Selling From Stage Checklist.
The most comprehensive checklist to create a pitch that sell without being a douchebag.
To receive daily support in your coaching and speaking business, join our private Facebook Group EXPLODE YOUR EXPERT BIZ
Also, make sure you subscribe to the podcast so you don’t miss any other episode.
If you want to reach out to me with your questions, you can email me at Simone@gtex.org.uk that comes right to my inbox.
– Welcome to another episode of Explode Your Expert’s Biz show, I’m here with my good friend Holly Porter, how you doing, Holly?
– Hey. I am awesome. How are you?
– I am incredibly well, just came back from, oh my god, I came back from a week in Italy. And my mom kept feeding me like a pig.
– Saw that plate of spaghetti.
– Right. That was the one of many.
– [Holly] I was a little jealous.
– Well, I got to say, you were not the only one, I received a lot of messages of how dare you post this picture, but we are not here to talk about food and talk about Italian cooking. We are here to talk about building multiple streams of income. Now, as a coach or a speaker, this is an industry which is very relevant, which is very connected to our own image, and our own personal brand. And so there are a few things that are happening, a few challenges, I would love to explore with you, and one of the challenges that we have is the fact that we cannot keep selling our time for money, so we’re going to look at, how do we build different streams of income within our business? But also we’re looking at how can we build different streams of income after this business grows as well? In other sectors, because otherwise, you will always be linked to the business, which is always be linked to your personal image, so, I’m really excited about this interview, Holly. You said that you started, you had nine startup companies?
– Yeah, I’ve had nine different companies, and…
– Oh my god, and all by the age of 24?
– Like, tell me a bit more about your journey. How did you end up running all these businesses?
– Well, you know, I feel like someone needs to hear one thing that came up when you were talking in the beginning, you know, about time for money. Because I did that for a lot of years. Sometimes I feel like I still get in that rut, because it’s a mindset change that we need to make about the way we’re taught, right? And the way the world is. And so when I had, I had eight children that when Scott and I married each other, we combined, eight children, we had seven in the house at one time. And at that time, I had a salon and spa. And I was working 70 hours a week, probably just to stay away from home, right? It was a little crazy with a bunch of teenagers. And that was the whole time for money thing, you know? I was involved in a lot of different things, and I’m just feeling like someone needs to hear that, you know, it’s okay to have that balance, like there’s a time and a place for everything. So for instance when I was younger, I had a daycare. When I had a daycare, I didn’t have a preschool, but later I had a preschool. Because my mind couldn’t handle both of them at the same time. You know, want all my sanity. So I’m saying to people, as they, you know, we look at people that are like, think they have it all together. But they don’t look at the journey that it took them to actually get to there, and where they are now, and so, you know, give yourself a break and pat yourself on the back. And celebrate the little things, because there is a time for you. And if right now’s not your season to be doing something that you’re, if you’re pushing against something and it just feels really really challenging, just take a step back, and look at the big picture, because maybe right now your kids need you, or your mother that’s ageing needs you, you know? And I just feel like someone needed to hear that right now. And so, give yourself a break.
– Thank you for sharing. It is so important to keep this, to keep ourself in check. Because sometimes what we want, or what we think we want and what we are supposed to do, whatever supposed to do means, then they might be two different things. And it’s important to always have this internal check to see, are we in alignment with what’s required for me, what’s really important for me to do right now? And the universe, god, whatever it is, it will always give you what, and will always show you what it is your path in front of you and it’s about us keeping that assessment and recognising it. So, thank you, thank you for sharing Holly. So now, let’s talk a bit more about your businesses. Why did you decide to start so many companies? I mean, it’s already difficult to run one. Let’s start with this. Why did you decide to start so many?
– Okay. So first of all, I’m not that young. So it’s been over a lot of years, I started about when I was 12 being an entrepreneur. It’s always been in me. And I’ve had all different kinds of, you know, business, I’ve had retail businesses. I’ve had, service based, mostly, businesses. Like I had the daycare, the preschool. The salon was a 19 year venture. So I had the biggest salon in the city I was in. So we grew and moved locations about four times over 19 years. So it wasn’t like I just went, oh, let’s start another business. I kept that one. I always just kept adding more. And I don’t necessarily recommend that, but the reason I, I want people to have multiple streams of income, number one, is, most millionaires will say to you that they have a minimum of seven streams of income. And that’s true for most everyone. Now if you can be a million, or a millionaire, and really make that off of one business good for you. This is what my biggest message is about that though. Is, you need your cash cow. So so many people go, oh, I’m just going to quit my job without a plan, they start being an entrepreneur. I’m going to be a coach. That is a very struggling industry right now, and I know a lot of your clientele are coaches, and so, I’m not saying give up, no. Never give up. But you might need to like, expand your thinking a little bit, and realise, you can make it work, but you might need a cash cow. So for me, for instance, I had my salon. I had my real estate brokerage inside my salon, I had an office. We had eight business licences going to this salon at one time. A couple of those were my kids’ businesses. But you know my husband has a concrete company, and he’s had that for many years. And we had a fundraising company. So I did that and worked with a lot of youth groups when my kids were growing up, and so then I had a work force, right? That was my team. It wasn’t that, oh, some people go oh, right, that sounds crazy, you know? Yeah it was a little crazy I will say, looking back. We made it work. But if you have your cash cow. So like, when I started my coaching business, I had my real estate business, and so I knew if I was going to focus on coaching, I needed to make sure my bills were getting paid. And so my real estate, I would do enough of that that would pay all my bills. I call that your cash cow. That’s your cash flow. So figure out one thing that’s going to pay your bills, okay? So that you can really focus some other energy on what you really want to do. Maybe that is what you want to do, maybe you love it. I know, I’m like rambling. I’m like, so much I got to share with people.
– No no, it’s perfect, it makes up some sense, keep going.
– Good. And once you do that, then, you know, you work on this. So this is what I say to people. Get your cash cow. When we talk about being recession resistant. When a recession hits, we were in construction and real estate. They were the two worst industries that were hit. We lost over a million dollars in assets, okay? It sucked. So when I say get your cash cow. Get your side gig, okay? In a recession, those may flip flop, and now your cash cow may be something in a recession that’s not recession resistant. And now your side gig has been built up, and maybe that’s what sustains you through a recession. So you don’t lose everything you have, or, you know, I mean just totally bankrupt yourself.
– Because you have two different kind of advice, Holly. There is the people that are saying, you know what? You must be focused on one thing and make it work. Right? Which makes sense in terms of becoming productive, becoming focused and making one thing work instead of having 100 things going on at the same time.
– Yes, and okay.
– At the same time… At the same time, then you have the other line of thought which is don’t put all your eggs in one basket, because as you were saying…
– That’s it.
– Right? So can you expand on that?
– And that’s so funny you say that, because I say that all the time, about being, you know, multiple streams of income. Don’t put all your eggs in one basket. You’ll end up scrambled. So figure out a way that works for you, because, so I do personality profiling. And with that, if you understand why you do the things you do, and then why others do the things that they do, it’s a lot easier to, number one, be in business period, because you can, you know, match their energy, you can realise, like my husband’s totally opposite of me. And so are half my kids, which I would’ve known that. I wish I would’ve known that growing up. I would’ve handled a lot of situations differently. But he doesn’t have the energy I have. I’m like really high strung, and he’s like, really, you know. So when you ask someone a question like me, and they sit there, and you’re like, did they hear me? And you ask them again, and they say, yeah, I’m just thinking about it. Like, that’s his energy. So I have to pull back. And I have to realise that. So same thing with business. Not everybody can focus on more than one business. That’s why I talk about your cash cow. When I rebranded my company to prosperity, the reason I did that was for this very thing we’re talking about. I had so many different things going on that people were like, I don’t even know what you do. What do you stand for you, you know? I mean, I stand for being recession resistant. Okay?
– That’s what you stand for.
– So prosperity for me, fit everything I do under one umbrella. Because I can do anything I want. And prosperity by the way, is not all about money. You know, you can be prosperous in love, luck, life. I mean, so many things you can be prosperous in. It’s that balance, and that’s why I help people close the gap to prosperity, because I have eight means that I teach with that, you know, to help you close that, because I use the infinity sign, like my necklace. So if things aren’t flowing, there’s a gap, right? And if there’s a gap, then there’s a leak out of that infinity sign. And so that’s what I just help people close that, so that they have that balance. And then you can handle more than one thing. Millionaires do not, they do not run all seven or more streams of income themselves, right? Yeah. That’s figuring out not to trade time for money.
– Yeah, absolutely. So, now what I want to know from you is, what is, so you mentioned that during the recession, you had a big hit in your real estate business. Did you already have at that point, already other businesses that were supporting you when that happened, and if so, what can you give us a bit more details? Because I’m sure there are other people that can learn just from that experience alone. And I would love to hear that part of the story.
– Yeah. Well I always wondered why people lost everything that had jobs, because, especially government jobs, they were still getting paid. Nothing changed for them except the equity in their house maybe. For us, I did, I had the salon, still, at that time. People always need to get their hair and nail, I mean they cut back on everything, they might wait two more weeks, but, you know, people still need their hair done. And the thing you’ll find like in the beauty business, and husbands, sorry, but wives want to look good, right? Women in general want to look good. And so when they’re depressed, during like a recession, they’re still spending money. They cut back, or they might do it a little more secretively but they still need to look good because when you look good you feel good. You know, and so, I had that going for me, so that didn’t seem to affect me as much. Real estate definitely. If you were capitalising on the short sells and things like that, you were still doing alright, but gosh, some of those short sells took eight months to a year to even close. So like your deals were spread out. My husband has a very good concrete business that he’s ran, and you know, and because he has integrity and because he has customer service, and because he does good work, it hurt, but it didn’t hurt quite as much. We didn’t all of a sudden like, go whoa, we have nothing, and there’s no money coming. So that’s what you need to do, is be recession resistant. So look at how many people went back to college. You know, the bachelor’s degree became the new high school diploma. Personally, I would have a doctorate degree for all the classes I’ve taken. But I’m a little rebellious, and I take what I want, and what I feel like I need, not what they tell me to. So on my wall are awards, not certificates of graduating. ‘Cause I don’t care, that’s not me. Everyone has to do what’s right for them, but a lot of people went back to school thinking, if I go back to school then I’ll be able to find that job and then they found out, how many people do you know that are even working in their field of expertise of college degree? So you just got to figure it out. And there’s no reason why you can’t have a college degree, have a job, and have another income stream, or two or three. But build one at a time.
– So build one income stream at a time. This is the focus. So, which combines into train of thoughts of being focused on one thing. And don’t put all your eggs in one basket. So you’re actually combining the two philosophies, yes. Build multiple income streams, but one at a time. So I’m curious, what kind of income streams do you have active at the moment?
– Oh right now? Gosh.
– [Simone] Where shall I start?
– Well. I still do a little bit of hair, I don’t usually even tell anybody, ’cause like, I want to keep those skills ’cause I’ve been a hairdresser and master aesthetician for over 30 years, and I had the passion, but my body’ll give out before my passion does on that. So I do a little bit of that, that’s a very little income stream. I do affiliates for other companies which we can talk about here in a second. I do still real estate, and so I sell, mostly land right now, just because I travel a lot. I speak. I do coaching. My new favourite is I have a year long Mastermind that I do, because I know how much that has moved my business forward than anything, is being able to Mastermind with powerful people, because you have, it’s just so powerful, and you know, I’ve been on the Think and Grow Rich world tour. And that book, if you haven’t read it, first of all, read it. But it just supports the Mastermind, and it just speaks to my heart, so really those are some of my passions. My husband still has his concrete business. I have very little now to do with that. I’m not a book work person, ’cause I’m not a detail person. I also do publishing. I have a publishing company. So I work with people to get their books to print. And then I also like, anthology books, like right now I’m doing a speaker book. So I have 20, called Sought After Speakers, that are coming, and, they’re coming together collectively and answering questions in a book to be able to be a published author. But they get their own custom cover that’s all theirs, and they get to be in chapter one. So now that’s helping serve them, so when they go speak, they have something, you know. The book’s really a new business card. I mean it’s something that you don’t necessarily look at as an income stream. But how you can use it as an income stream, is, now it positions you more as the expert. You get more speaking gigs. By getting more speaking gigs, you’re going to be able to close more deals. Closing more deals is going to make you more money. Boom, income stream.
– Absolutely. In fact I want to just give a shout out to, the people that joined right now, we have Liza, we have Michelle, which has a question. We have as well Ben Chai, actually Ben Chai is a great example. He builds by himself, and also for other people, builds multiple streams of income. And also, he actually created a book called Social Magnetism. And that’s going into what you’re talking about right now.
– Oh let’s connect.
– Yeah, absolutely, you guys should absolutely connect. Because then leverage it with a TedX talk, and then also to get other clients and so on. So, that’s exactly what you’re talking about, is how do you use the assets you have? And then future, like, recession proof yourself, recession proof what you have. I have a question from Michelle Raymond. And Michelle is asking, what is the strategy that you have used more recently to get out of a state of procrastination?
– [Holly] Oh.
– Wow. Yeah. Two P words, procracerate… Procrastination and patience. First of all you got to learn to have some of those to deal with it, right? My husband’s a procrastinator. I’m not really. So it’s been hard to watch that. I think a lot of it is your mindset. I think it’s just figuring out like what motivates you. That goes back to the personality profiling. When you know why you do the things you do. So figure out like, why is it you’re doing that, you know? And what it is that motivates you. Now maybe set a goal of something that will reward you that motivates you, but’ll make you not procrastinate. You know, there’s that balance there too, so, I don’t know if that answered it, but I think, I would figure out what it is that motivates you so that you can get out of that. That’s what I do for myself is think, huh, what can I do.
– Perfect. So check out, inner check, what is it that motivates you, so then it kind of pulls you instead of, oh my god, I need to get it done, and then it never happens.
– Procrastinating taxes, big time, we had our account passed away, that did them for 19 years, and we were like, three years behind, and I just got them all done, I’m like, oh!
– Yeah, yeah. So now let’s move into, I want to check now, we’re talking about building multiple streams of income. We have explored a bit more, for those of you that just joined now in the group, in Explode Your Expert Business group, in live interview. We’re interviewing the one and only Holly Porter. Talking about how to build multiple streams of income. If you listened to the podcast, then I’m sure you’re enjoying the interview so far, like I’m doing. I want to talk a bit more about the kind of, the different streams of income that we can build as coaches or speakers in the beginning. Because I want to divide in two parts. One is at the beginning stage, what can you do to build multiple assets and streams of income in your coaching and speaking business? And then moving on into the next part which is okay, now that you have a bit of money, what can you do, and how can you add extra revenue to make that money work for you as well? So, let’s start with the first part. What kind of assets can you build as a coach, a speaker, or trainer, to build multiple streams of income in your business?
– Yeah. Well the first one’s when you’re starting out, you know, it’s hard to start out without a little bit of a nest egg, because, you know, it’s like, think of this. If you go bought a brick and mortar business, or any business of value, you have to have an investment. So when you’re starting out as a coach or a speaker, you need a little bit of a nest egg or an investment, because, you’re lucky if you can all of a sudden start making money instantly, you know? If you’re going to speak to sell, a lot of people, I do my own events, and so when I get speakers that say oh, I don’t pay to play, oh, I get paid to speak, great, good for you, I don’t think that’s as easy to find any more as it used to be, just heads up. I know a lot of speakers that are willing to look at all. So pay to play in case you don’t know what that is, is when somebody does an event, and you actually pay to get on their stage. But you can pay to sell something. You can pay to have a booth, you can get leads. You can do rev share, which is when if you do sell something on stage, they get, usually 50% of whatever you’re selling. So you need to do all the numbers, and it’s really important, I feel, to have a coach, if you’re not in that, and you don’t understand how that works. Hire somebody who does. You know, I know you can help people with that too. You just need to have that figured out ahead of time, so that nest egg, so you can get it, and then, you can look at the different models. A book. Of course I’m a publisher, I’m going to say, get a book. You know? It’s not, I have like, I have little ones, for those of you that can actually see, that’s one of my little ones. It’s a five by, no, not five by seven. Five by five think. Anyway. It’s 60 pages, get something so you at least have something. It didn’t take long to create something like that. You can do it quickly. It’s not expensive. Get something so that you now, you’re more of an expert, so when you go, you have something at your table to actually sell, you can do a give away. You know, do the book signings, like we were having that chat earlier, where, you have something now at your table if you don’t have a product created. Digital products are huge. So if you can get passive income coming in, get paid, get the cash register ringing while you’re sleeping. That’s a double win. And then, you know, if you pay to play, you got to be careful. Make sure it’s your right audience. If they have 100 people, but nobody in there is your right audience, and you sell nothing, you just pay thousands of dollars, probably, to get up on that stage, but if you can have 30 people that are your right audience, and all of a sudden you’re making money. So those are just some quick ways, affiliates, let’s touch on that real quick, is that okay?
– Go for it, absolutely, please.
– So affiliates, for instance. This just happened this morning. So I have a $5000 signature spa at my event. I only let one person get that spot because it’s not a pitch fest event. So they don’t sell. That one person can sell, they get 45 minutes. And they can have their product, but I like tools, because I don’t want another coach there necessarily ’cause I’m teaching people the Mastermind skills. So I want like, somebody who’s teaching social media, this particular person teaches people to have business credit, so they don’t use their own credit to get debt. By the way, best way to get, you know, recession proof right there. Get all your stuff, all your business stuff, under your business name, not your personal, now when a recession hits, you don’t lose everything under your personal. House or whatever. Okay, just a little side note.
– Very important side note.
– [Holly] Very important.
– Very important.
– And I didn’t know that for a lot of years, and I still have a lot of things under my personal, you know? It’s a transition, you just need to figure it out, so come to Las Vegas, November 1st, and you can hear all about it, he’ll be there, but, he signed up, so he took that $5000 spot. Well the gal that referred him is one of my affiliates. She made 20%. Guys, that’s $1000 she just made, today, to give me his name. So if you know people, if you don’t, get to know people. But have events, and have big programmes, or little programmes, and when you use, when you refer them, you get a cut of that. And so that’s a great way to make money. And a lot of people don’t even realise. In fact I cannot believe all the conversations I’m having with people who are speaking at my event, that like, slow down, what does that mean? They don’t even understand the language. So that’s again, why you would want a mentor or a coach, because they’ll help you learn and understand all that.
– Yeah, you need to, if you want to be in an industry, you need to understand how this industry works. And that’s because if you understand how to navigate the industry and how to leverage different part of the industry then absolutely, you’re going to be way more effective, rather than figuring out everything on your own. Everything can be self learned. it’s just that it takes a hell of a lot of long time and trial and error. So someone can definitely help you out. So now we talked about how to be able to like, different streams of income, within your business. So to recap, we talked about online courses, we talked about having books. We’re talking about public speaking and selling product or services from the stage. We talked about well, what you’re doing, which is then your one to one is one of the streams of income, or group programme or Mastermind programme like you’re running, Holly. I want to just say something on the pay to play to expand on that, because it’s something that I do a lot. And people say, you know, in the US, is way more used than in the UK. In the US, it’s kind of standard. You go, you want to speak, you pay. That’s it. While in the UK, it’s something that now is getting, unless it’s like the huge event, even in the smaller one now is taking, this model is getting adopted even more. So Holly already said, make sure that the audience is the right audience. And then the other thing I would confirm is that make sure that also your product and your services are the right product or services. So you have already sorted out your back end of the business and you’ve already sold some, because if then you’re using that pay to play gig as your first testing ground, now you know that you’ve spent thousands of pounds or thousands of dollars, hoping, that is not going to work. Now if I pay, I know that if I pay something I’m going to get something back if it’s the right audience. And it’s almost automatic. And you arrive at that point after you speak and speak and speak. But please don’t let a pay to play gig be your first one if you want to make your money back. But it’s great for exposure, or leveraging exposure because, then it’s going to cost you any way less, in terms of time, money, and effort, than putting up your own bloody event. That’s the other part, that people condemn the pay to play, oh, why are you paying to play? Like, have you organised your own event?
– Yeah, it cost $7000, US dollars, my first event, so it’s like, oh, wow. This was expensive.
– Exactly, exactly. So, that was a slight digression just because it is a topic that I’m super super passionate about and I do almost every week.
– You can create your own stage by doing, start out with workshops. You know, if you’re thinking, oh, maybe I’ll just do my own event. Have a workshop, do free workshops, just to get names and people you can follow up with. You do have to do some things with no charge. That’s just kind of how it works. We all need to give, you know? That’s how the world goes round.
– So, we have a question from Ben Chai, and says that he has created different products. And he’s asking if you have any recommendation in terms of the best platforms to sell and deliver them, or to host those products.
– Ooh. Gosh. I know. I like to kind of bounce around. I’m a loyal person when I’m loving what I’m doing. I’m going to share the best platform right now, because he’s a friend of mine. Can I do that? I’m going to totally plug him. Synduit. S-Y-N-D-U-I-T, dot com.
– Yeah, repeat it again?
– Synduit, S-Y-N-D-U-I-T, dot com. And I think I actually have now, an affiliate, so I’m going to like, model what I’m sharing. I think it’s called, or Synduit, let’s see. SynduitwithHolly.com. I don’t know if he has it set up yet, but that’s what he gave me. And he did a podcast with me on my show, and the guy’s brilliant, they’ve got CRMs, they’ve got automatic posters for very professional stuff, they’ve got webinars already created for you. Go check it out, it’s like, you can get the highest package for like, 70 US dollars, which is less for you in the UK. Amazing content. Like, very professional. You can pick different. I have all of them ’cause I’m an early adopter, I like to jump on board with things.
– Yeah, yeah, yeah. So Synduit, guys. That’s it.
– Yeah, that’s probably, I mean I still do have Infusion Soft I’m using, but I am going away from it, because, it’s just, it is expensive, it’s keeping track of my affiliate stuff right now, but, Synduit’s coming out with their affiliate programme by the first year or so. I’m excited, like that, ’cause you can spend, I’ve done click funnels, you know, $300 a month. It’s just, I always am willing to work at things and I don’t just get it for a short period of time, I really give it a fair shot, and then, it can’t be too complicated for me. But get a VA or an assistant as soon as you can. Because if you’re not a detail person like me, it’ll make you crazy.
– Yeah. 100%. Okay so now let’s move into the other part, the other question I want to ask you, is, let’s say you’ve built, now you’ve got some money, from your coaching and speaking businesses. What have you found personally that could have been a good way to use that money to build different streams of income for yourself? Or, it can be for yourself or it can be even other people that you know and how they use them.
– Well I’m going to give you a hint. My family are big preppers, and so we’re, do I dare say gun people? My dad’s always invested in guns. He’s had those, because guns’ll keep their value. When things go bad, guns will always have their value. Silver, gold, you have to watch when you’re buying it. Silver’s going to be going up, my brother has a pawn shop, so he works in lots of silver stuff. That’s the more, I say diversify though. Don’t put all your eggs in one basket. We’re going to use that again, okay? Because I’m a real estate broker. Most people I know that have made a lot of money. If you ask them, one of their streams of income is real estate.
– Real estate, yeah.
– You got it, for instance, if we had the recession, if I would have been on the other side and had rentals at that time, guess what, rentals are full. You can’t even find rentals, because so many people were losing their homes. So they needed to rent. So the people that had homes to rent, they didn’t suffer, right? That was great for them. We now have AirBnB, you can do things, there’s so many ways that you can make income streams off of real estate. So like, raw land, necessarily isn’t the best, because you’ve got to have money to invest in it, and then it sits until the market comes up. But I would say anything that you have properties, and own your own properties, a four plex. You know, a lot of people build a duplex, and they live in one side, and they rent out the other, and it pays their house payment. So that, because I do real estate, real estate investing’s probably still, and if you can set yourself up now. Even if it’s getting, by the way, this is a plug. Get a line of credit, if you own a home, make sure you have a line of credit. It doesn’t mean you owe it. ’cause you’re only going to get charged interest for it if you use it. But when the recession comes again, and it will, we’re way past due, just so you know, everything does this. Way past due. When it hits again, you’re not going to be able to get that line of credit. More than likely you won’t qualify. The banks are going to do this. And so if you have it now, it’s set up. So set yourself up for success, because, I don’t think debt’s such a bad thing if it’s working in your favour. That’s my opinion.
– That’s a very very good point in particular, because, as you said, the reason, there’s going to be up and down. There is going to be up and downs. It’s about then finding different ways in which you can use that money. I found that, for example, something that we do is investing in other businesses, and investing in other companies and industries that we know. For example, we have invested now into small recruitment agencies, to help them grow and scale, and then the plan is for that company, then, to sell one day, and so then to get our payout. And also to provide our services as well to the companies that we’ve invested in, so now we are investors and deliver service at the same time. So there are different ways in which you can use your money. If someone now has a bit of cash and they say, okay, where do I start? How can I find what’s the best way for me, what would you suggest in that situation?
– I would get, honestly, I would get a financial planner. Like really have them look at that, because, I mean, there are so many ways to put things, but I don’t think I’d put it in one place. If I had a nest egg, you know. I mean, real estate I feel like, because we have a recession coming, if you can get an income producing property, that would be probably the one place I would put all of it, you know, is a property. Or if you had $100,000 for instance. And you could get into four properties for $20,000 each, you’re better off to do that and have for income producing properties than spending that money and putting it all in one home. So you just have to be smart about it that way. There’s companies that do what like you said, but they actually do the real estate investing for you, so you invest in them, and then they get the best deals for you to get your money on that. But I would, if I didn’t do that, I would diversify, I would buy, definitely silver, I would invest in. You know, stocks are so iffy, but I still would do it. There’s just so many ways you can put your money. But a financial advisor. Also, look at insurance policies. Those are amazing. There’s some really cool ones I’ve been learning about, so if you get a financial planner that you know, also sells like life insurance. There’s some stupid ones out there. Get one.
– So the advice here is, go with someone that you know that you can trust, that they know what they are talking about.
– Check them out. Just because they sound good, and they look good, doesn’t mean they’re good. But you can find out anything about anybody, so like, really, it’s on us to figure that out, right?
– [Simone] Yes.
– Take care of resources.
– Awesome. Holly, now I want to go and move to the last part of the interview, which is lifting the veil. That’s where I’m asking you to share a tool or resource that you use that is worth sharing, that makes your life or business easier. What’s that for you?
– For me, it’s starting my morning out right. It’s just getting in balance with myself, because I notice, for instance, if you grab your phone first thing, which I have done, I can’t tell you how many times, I’m guilty. It’s why I do this. If I don’t grab my phone first thing in the morning and look at that screen, there’s a negative energy to it immediately. But if I get up, and I just have a routine. Whatever that is for you, and whatever that works for you for your energy. You know, if you have to get up 20 minutes earlier to take care of, you know, some things, or exercise a little bit, or whatever, you know, or just relax if you’re an introvert, before you go out into the world and get bombarded with everything that life brings you. I would say get that balance first thing. If you’re a night person, maybe you need to do that at night. I’m not. I need my sleep, so, I’m not a night owl, but I get up really early. And if I miss that, it just sets the tone for the whole day, and if I don’t do it, I feel like that, so for me, it’s just that self care tool. I didn’t know what self care was until probably five years ago, I like didn’t even know the word, really. And I had a salon and spa. But that’s because I did it for everybody else, you know? So I just looked at it from a different perspective, and you’ll be able to be so much more productive. The other tip I would say is they found if you work 50 minutes. Set a timer for 50 minutes and then take a 10 minute break. You know? And if that’s too much for you, you can adjust or if it’s not enough, adjust. But figure out like, what your time spent, because I notice if I’ll just stop for a minute, stand up, stretch. You know, run to the restroom, get a drink, whatever. That break, you’ll be so much more productive.
– Absolutely. So start your day right. And take care of yourself. And don’t just push through and work super hard. But make sure that you get breaks, so then you can be more productive. Bam, awesome. Holly, it’s been an absolute pleasure having you here. Now I know that people want to get in touch with you. They want to see what you’re up to, so where can they connect with you, and what do you have for our people?
– Oh, wow. So I have a lot of things. One thing I’d like to give them is one of my books. It’s called Inbox, Outbox, Unbox, No Box, Four Steps to Delete Your Box Thinking.
– Love it. Can you repeat the title for me? I love it.
– Here’s the men, there’s a men and a female version. And it’s a fast read, but it’s like, there’s a quiz, if you were a shoe, what kind of shoe would you be? And it teaches you how to get out of the box thinking. So it’s more of a mindset book, but it also teaches you a little bit about yourself, and the energies and how you work. And I’m happy to send anyone. I’ll give you a number to text. And you just give me your email. And I’ll email it back to you, it’s, the number is 702…
– [Simone] Can you give us the country code as well?
– Oh. Do we have a country code? Isn’t it just one?
– Plus one, yeah, plus one.
– Okay, +1-702-907-6723. That’s 1-702-907-6723. And you can email me at Holly, at hollyporter.com, if that’s easier, you don’t want to text, just send me an email and say hey. You said you’d send me a free box book. I call it the box book, ’cause it’s easier.
– Alright, so, if you guys are watching live. Make sure you text Holly, we’re going to put the, we’re going to put the phone number and the email here in the comments down under the Facebook Live. If you are listening and recording on the podcast, then you can scroll down, and you will find there’s going to be Holly’s phone number, and as well, her email address. You can contact her to get your free box book. Can you repeat the title again? I loved it so much.
– Inbox, Outbox, Unbox, No Box, Four Steps to Delete Your Box Thinking.
– Ah, I freaking love it! Awesome, so make sure you get the book. And get in touch with Holly. We are going to be also the social media accounts of Holly, so then you can stalk her in a good way, to see what she’s up to, all the speaking gigs that she does, and also when she runs incredible projects like her event that she’s putting up right at the moment, and as well, a different book series that she’s launching. Holly, it’s been an absolute pleasure having you on the show, thank you for joining us.
– Thank you for having me.
– Alright, ladies and gentlemen, if you’re watching live, thank you for watching live, it’s been an absolute pleasure having you here on the show, thank you for following. If you want to watch the live, and you’re listening on the podcast, make sure you join our Facebook group, Explode Your Expert Biz Community. That’s where this live broadcast is from, our private community. Or you can connect with incredible like minded people that are there to help and support each other. And as well get incredible behind the scenes content on how to build a successful coaching and speaking business. And if you haven’t subscribed yet, make sure you subscribe right now! Click that juicy button, and let us know what you enjoyed the most, leaving a review, and letting us know what you enjoyed the most about this interview with Holly. Holly, it’s been an, again, absolute pleasure. Thank you very much for joining us.
– [Holly] Thank you.
– And ladies and gentlemen, until next time, remember, that together, we grow exponentially! Ciao.